Welcome to the Giuliano Automotive UK Blog

Leverless Tyre Changer Technology

The methodology and principles behind tyre fitting and removal of motorcycle, car and light commercial vehicles has been largely unchanged since the advent of the pneumatic tyre. The process of inserting a lever or bar into the inner bead of a tyre, and using that to provide purchase and manipulate the tyre over the rim edge is common to all types of equipment manufactured and used for the fitting and removal of rubber tyres.

When balancing becomes a challenge, we have the solutions!

When we received an enquiry from a Midlands-based, specialist alloy wheels business for a wheel balancer, we were immediately intrigued by the very specific nature of the request. Driftworks in Birmingham were struggling to balance certain types of rims due to the negative offset design, which meant the rim was effectively pushed further out than is typical. The consequence is that it can physically cause problems with the rim fitting onto their existing machine, but also potentially hamper the ability to enter data correctly and position the weights in the right place.

Giuliano Automotive – 50 Years of Manufacturing Garage Equipment

Leading industry journal ‘Tyre Trade News’ recently did a piece on Giuliano Automotive UK in their January edition of the magazine. Tyre Trade News is a longstanding publication, and widely recognised as the ‘must-read’ medium for the tyre industry. Their article on Giuliano demonstrates the presence we have in the UK, and we are delighted to support them and use TTN as a platform to communicate to the wider market as we further establish the ‘G’ as a recognised hallmark for premium quality tyre equipment.

Giuliano Automotive UK featured in ‘Tyre Trade News’

Leading industry journal ‘Tyre Trade News’ recently did a piece on Giuliano Automotive UK in their January edition of the magazine. Tyre Trade News is a longstanding publication, and widely recognised as the ‘must-read’ medium for the tyre industry. Their article on Giuliano demonstrates the presence we have in the UK, and we are delighted to support them and use TTN as a platform to communicate to the wider market as we further establish the ‘G’ as a recognised hallmark for premium quality tyre equipment.

Innovation seen close-up in Correggio!

When you want to be immersed in the product you are responsible for, there is no substitute for getting hands-on experience of the theory, function and manufacturing first-hand. That is exactly what we enjoyed this week when the U.K. team visited our parent factory in Correggio, Italy, for more in-depth training on the new 2026 ‘Gen P’ wheel balancer range.

Tyres and the Tyre Industry – The Future Still Looks Bright

As the author of this article, I write with the benefit of 35 years in the tyre industry, specifically in the supporting category of supplying equipment, such as tyre changers and wheel balancers.

I have worked through two very serious economic recessions, both of which had an undoubtedly negative effect on trade, but that came with a kind of ‘safeguard’ that countered the negativity. That safeguard related to the fact that, whilst business was affected, in simple terms, it could have been worse